Marketing TalkStory: Make Excuses or Make Money?

If you are running your business the same way you did five years ago, then you may be traveling on the unfortunate path to going out of business.

Business evolve or perish.

Still with the  new year right around the corner, now is a great time to look at goals. Where do you want your business to be? Let's focus on the short term for now.

Where do you want your business to be in 12 months? Once you know where you want to go, then you can tailor and create a framework for marketing and advertising for your business. Now that your “wheels” are turning, let's keep them moving by looking at these 5 points:

1. What do you want your customers to know about you?
2. What motivates YOU to buy?
3. Think about how YOU are reached (e-newsletters that you signed up for, Facebook, radio commercials, newspaper ads, coupons)
4. How will you get your message to your market in the next 12 months?
5. What will work for you and your budget (print, radio, etc.)?

This is just something to help you get your "wheels" turning.  If you are feeling stuck, I highly recommend checking out http://inflowceo.com/ .  Stephanie helped me to clarify and gain insight on what I was looking to achieve......and a better understanding on achieving it.

Have a blessed day!
Marie-anne